Morgan Electro Ceramics and Apex Microtechnology have signed a joint marketing agreement designed to leverage their combined expertise in piezoelectric-based drive circuits.
Morgan Electro Ceramics and Apex Microtechnology have signed a joint marketing agreement designed to leverage their combined expertise in piezoelectric-based drive circuits for the benefit of electronics designers looking for effective, high-precision movement control. The agreement comes in response to the growing popularity among the design community for piezoceramic drivers - in applications such as ink-jet printers, high accuracy actuators, photonic devices, laser control systems and valve actuators where the ability to provide small, precise movement is critical. Both companies are world-leaders in their respective fields.

Morgan Electro Ceramics is a specialist developer of piezoelectric and dielectric materials used for transducers, actuators and capacitors.

Apex designs and manufactures high power analogue electronics.

The two companies have worked together closely in the past and are now formalising their collaboration.

‘It is about working together to educate our customers about the benefits of designing with piezoceramics’, explains Greg Brennan, Apex Vice President of Sales and Marketing.

‘Our goal is to make it as easy as possible for customers to gather the design and product information they need to create successful drive circuits’.

‘Integrating our marketing efforts will enable Morgan Electro Ceramics to better serve its customers by offering innovative design solutions’, says Jack Gray, Vice President of Sales for Morgan Electro Ceramics.

Specifics of the marketing arrangement call for the two companies to develop technical application articles and reference designs; provide crosslinks on key areas of each company’s website; print media promotion; and trade show participation.